Amplitude
Amplitude is a comprehensive digital analytics and event tracking platform designed to empower businesses with actionable insights at every stage of the customer journey. With a unified platform, Amplitude enables organizations to analyze user behavior, test new features, and drive growth through data-driven decision-making.
The platform offers a robust suite of tools, including product analytics, web analytics, session replay, and heatmaps, allowing teams to understand the full user journey and optimize digital experiences. Amplitude’s experimentation capabilities, such as feature and web experimentation, provide A/B testing and feature management to help teams innovate with confidence and release updates safely.
Amplitude also streamlines user engagement with guides, surveys, and activation tools, ensuring businesses can meet users at critical moments and personalize experiences. Its data infrastructure includes seamless integrations, advanced data governance, and security features, making it easy to connect with hundreds of partners and maintain data integrity across the organization.
- Product Analytics: Instantly analyze user actions and conversion events to uncover growth opportunities.
- Web Analytics: Go beyond page views to understand campaign performance, user retention, and bounce rates.
- Session Replay & Heatmaps: Visualize user sessions, clicks, and engagement to identify friction points and optimize UX.
- Feature & Web Experimentation: Run A/B tests, manage feature rollouts, and iterate quickly with data-backed insights.
- Guides, Surveys & Activation: Guide users, collect feedback, and deliver personalized experiences at scale.
- Integrations & Data Governance: Connect with hundreds of tools, ensure data quality, and maintain compliance and security.
- AI-Powered Insights: Leverage self-service intelligence to turn questions into actionable insights without technical expertise.
Trusted by industry leaders, Amplitude is built to support startups and enterprises alike, helping teams fuel growth, improve retention, and maximize the impact of their digital products.
Included in the Free Tier
- Up to 50,000 monthly tracked users (MTUs)
- Access to out-of-the-box analytics and templates
- Session Replay for web and mobile included
- Unlimited feature flags for deployment and testing
- Web Experimentation with A/B/n testing
- Unlimited sources and destinations for integrations
- Access to community and Amplitude Academy resources
- 10 saved charts per organization
- 1,000 monthly session replays
- 1 month retention for analytics data
- 5 behavioral cohorts per organization
- Limited forecasting and alerts
- Access to Heatmaps for engagement visualization
- AI-powered analysis and summaries
- Custom events and formulas
- Conversion drivers and cart analysis
- 1 year data access window
- 5 projects for analysis
- 1 space for collaboration
- EU data center option available
- Data tracking plans and autocapture
- AI Data Assistant included
- Retroactive data transformation
- Observability for data monitoring
- Data mutability features
- Project-level permissions and SSO
- Protected schemas and workflows
- Access to taxonomy API
- Early access to betas
- Access to community and education resources
Visit the Amplitude Pricing Page for more information on its free tier offering.