About
Avo is a tracking plan and event data governance platform for defining, reviewing, implementing, and monitoring product analytics schemas. It extracts event and property structures from live tracking, supports branch-based review workflows, provides code generation for implementation, and includes Inspector for event observability.
The free plan includes 2 editors, unlimited comment seats, 5 stakeholder domains, 100k events observed in Inspector, codegen for editors, and schema sync to 1 downstream schema registry. Paid plans add more editors, more destinations, higher Inspector volume, approval workflows, SSO, and enterprise governance features.
- 2 editor seats
- Unlimited comment seats
- 5 stakeholder domains
- 100k Inspector events
- Codegen for editors
- 1 downstream schema registry
Free Tier Value
This free tier is a genuinely usable starter offering: it includes 2 editors, unlimited comment seats, 5 stakeholder domains, codegen for editors, and 100k Inspector events. The cheapest paid plan is Team at $250/month billed annually, and the free tier keeps a meaningful slice of that capability but with tighter limits, so it’s worth about half the Team plan — roughly $125/month. A credit card is not called out as required, and the plan is capped rather than unlimited, which keeps the value below the paid tier.
What's included in the free tier
- Includes 2 editors.
- Unlimited comment seats.
- 5 stakeholder domains.
- 100k events observed in Inspector.
- Codegen included for editors.
- Schema sync to 1 downstream schema registry.
See Avo pricing for current limits.
Paid plans
Team
- editors
- 5
- schema registries
- 5
- Inspector volume
- more available
- stakeholder teams
- unlimited
- Includes 5 editors
- Unlimited stakeholder teams
- Approval workflows and branch audits
- Stakeholder impact visibility for branch changes
- Advanced data design functionality
- More Inspector volume available
- Access to Implementer seats for non-editors
- Schema sync to up to 5 downstream schema registries
Team
- editors
- 5
- schema registries
- 5
- Inspector volume
- more available
- stakeholder teams
- unlimited
- Includes 5 editors
- Unlimited stakeholder teams
- Approval workflows and branch audits
- Stakeholder impact visibility for branch changes
- Advanced data design functionality
- More Inspector volume available
- Access to Implementer seats for non-editors
- Schema sync to up to 5 downstream schema registries
Enterprise
- Inspector events/month
- 1M
- schema sync
- entire stack
- Enforceable admin and stakeholder approvals
- Automated required reviews
- Enforceable data design standards
- 1M events observed in Inspector
- Schema sync to your entire stack
- Enterprise-grade security
- SSO
- Premium support
Pricing extracted from Avo's pricing page. Always verify current pricing before committing.
