Yes, Loops has a permanent free tier alongside its paid plans. The free plan includes up to 4,000 sends per month and up to 1,000 stored subscribed contacts. FreeTier.co estimates the free tier at about $3.00/mo, and no credit card is required to sign up.
About
Loops is an email platform built for product, marketing, and transactional messaging in one place. It helps teams send lifecycle emails, campaigns, and system-driven messages while keeping email design, audience data, and automation connected to the product.
The platform is designed for developer-led teams that want to manage contacts, events, segments, and integrations without stitching together multiple tools. It supports email creation, loop-based automation, experiments, and syncs with common app infrastructure so teams can keep messaging aligned with product usage.
- Product, marketing, and transactional email in a single platform
- Email design tools with reusable components and themes
- Developer-friendly APIs and SDKs for contacts and events
- Lifecycle automation with triggers, branching, and filters
- Segmentation, experiments, and integrations with modern app stacks
Free Tier Value
This free tier is genuinely usable for small audiences: it includes the full feature set, but caps the account at 1,000 stored subscribed contacts, 4,000 sends per month, and a lower send rate. Since the cheapest paid plan is contact-based rather than publicly priced, the free tier looks like a small but meaningful starter offering worth about $3/month, with no credit card required and no time limit.
What's included in the free tier
Verified
- Up to 4,000 sends per month.
- Up to 1,000 stored subscribed contacts.
- All features included.
- Loops branding footer included.
See Loops pricing for current limits.
Paid plans
Early Stage Plan
- subscribed contacts
- priced by plan
- emails per second
- 1,000 on paid plans
- Transactional email sending included at no additional charge on paid plans
- No separate charge for email sends
- Unlimited sends on paid plans
- Up to 1,000 emails per second on paid plans
- No team seat fees
Pricing extracted from Loops's pricing page. Always verify current pricing before committing.
Common questions
Is Loops free forever?
Yes. Loops has a permanent free tier alongside its paid plans, though the allowance typically resets each month.
Does Loops require a credit card?
No. You can start on Loops's free tier without entering card details.
What is Loops's free tier worth?
Loops's free tier is worth about $3.00 per month. That maps to an FTV score of 54/100. The FTV score is explained at freetier.co/ftv.
