Yes, Dub has a permanent free tier alongside its paid plans. The free plan includes 1,000 tracked events per month, 1 user, and 25 new links per month. FreeTier.co estimates the free tier at about $42/mo.
About
Dub is a link attribution platform that combines short links, conversion tracking, affiliate program management, and an API for programmatic link creation. The product supports branded short domains, QR codes, device and geo targeting, A/B testing, deep links, link expiration, cloaking, password protection, UTM templates, custom previews, folders, and role-based access control.
The free plan includes 1K tracked events per month, 25 new links per month, 1 user, 30-day analytics retention, 3 custom domains, basic support, API access, real-time analytics, AI assistant, link tags, and QR codes. The paid plans increase event, link, domain, user, retention, and API rate limits, while the Partners product adds referral dashboards, payouts, rewards, and partner management features.
Free Tier Value
This free tier is a 14-day trial of the Business plan, so its practical value is about 14/30 of the $90 monthly price, or roughly $42/month. It includes the paid-plan feature set during the trial, but the value is held down by the short duration and the fact that a credit card is not explicitly waived.
What's included in the free tier
Verified
- 1,000 tracked events per month.
- Real-time analytics.
- 1 user.
- Basic support.
- 25 new links per month.
- AI assistant.
- Link tags.
- API access.
- 3 custom domains.
- UTM templates.
- 30-day analytics retention.
- QR codes.
See Dub pricing for current limits.
Paid plans
Business
- partner payouts/month
- $2.5K
- users
- 10
- new links/month
- 10K
- tracked events/month
- 250K
- custom domains
- 100
- partners
- 500
- $2.5K partner payouts/month
- Basic reward structures
- Dual-sided incentives
- Program bounties
- Powerful, real-time analytics
- AI landing page generator
- REST API + MCP Server
- Real-time event webhooks
Advanced
- partner payouts/month
- $15K
- users
- 20
- new links/month
- 50K
- tracked events/month
- 1M
- custom domains
- 250
- partner groups
- Unlimited
- Everything in Business, plus advanced reward structures
- Embedded referral dashboard
- Email campaigns
- Messaging center
- Partner group move rules
- Risk monitoring
- Partner referral rewards
- Priority email support
Enterprise
- partner payouts/month
- Unlimited
- new links/month
- Unlimited
- tracked events/month
- Unlimited
- custom domains
- Unlimited
- users
- Unlimited
- rate limit
- Custom
- Everything in Advanced, plus unlimited partner payouts
- Volume discounts
- Access to Partner Network
- Featured in Program Marketplace
- SAML/SSO
- Audit logs
- Custom SLA
- Dedicated Slack support
Pricing extracted from Dub's pricing page. Always verify current pricing before committing.
Common questions
Is Dub free forever?
Yes. Dub has a permanent free tier alongside its paid plans, though the allowance typically resets each month.
What happens when you exceed Dub's free tier?
You move to a paid plan. Dub's cheapest paid plan is Business at $90 / month.
What is Dub's free tier worth?
Dub's free tier is worth about $42 per month. That maps to an FTV score of 40/100. The FTV score is explained at freetier.co/ftv.
