Yes, Brevo has a permanent free tier alongside its paid plans. The free plan includes Send up to 300 emails per day after account approval. FreeTier.co estimates the free tier at about $3.00/mo, and no credit card is required to sign up.
About
Brevo is an AI-powered customer platform for marketing, sales, CRM, and customer engagement. It brings together email marketing, SMS, WhatsApp, push notifications, live chat, chatbot, transactional messaging, and loyalty tools in a single platform.
The platform is designed to help businesses launch campaigns, automate customer journeys, manage contacts, and personalize communication across channels. It also includes integrations, analytics, and AI-assisted features to support growth from small business use cases through enterprise workflows.
- Multichannel marketing automation across email, SMS, WhatsApp, and push
- CRM and sales tools for pipelines, contact management, and deal workflows
- Transactional messaging via email, SMS, WhatsApp, SMTP, and API
- Customer loyalty, chat, chatbot, and mobile wallet capabilities
- AI features for content generation, segmentation, send-time optimization, and data analysis
- 150+ integrations with popular ecommerce, CMS, CRM, and automation tools
Free Tier Value
This free tier is genuinely usable, but it is tightly capped: the account is free forever, no credit card is needed, and sending is limited to 300 emails per day after approval. Compared with the cheapest paid Starter plan at about $9/month for 5,000 emails per month, that makes the free offer worth roughly one-third of Starter’s practical value, or about $3/month.
What's included in the free tier
Verified
- Free account creation without a credit card.
- Upload and manage contacts in the free plan.
- Create campaigns in the free plan.
- Send up to 300 emails per day after account approval.
- Access transactional email features on all plans, including the free plan.
- Use RESTful APIs for transactional email.
- Use SMTP for transactional email.
- Use outbound webhooks for transactional email.
- Benefit from unlimited log retention for transactional email.
See Brevo pricing for current limits.
Paid plans
Starter
- emails/month
- from 5,000
- Email & SMS
- Drag & Drop email editor
- Email templates
- AI content generator
- Advanced segmentation
- Forms
- Basic reporting & analytics
- Email support
Standard
- landing pages
- 1 included
- Everything in Starter
- Marketing automation
- A/B testing
- Advanced email reporting
- AI send time optimization
- Web & event tracking
- Landing pages
- No Brevo logo
Professional
- emails/month
- from 150,000
- seats
- 10 included
- deliverability specialist support
- 3 hours/year included
- Everything in Standard
- From 150,000 emails per month
- Additional marketing channels
- Multi-user access
- Contact scoring
- Advanced ecommerce features
- AI segmentation
- AI Data Analyst
Enterprise
- contacts
- 1M+ contacts
- Everything in Professional
- Multi-account management
- Custom objects
- Brevo Mobile Wallet
- Custom loyalty engine
- Custom data integrations
- Dedicated IP
- SSO & SAML
Pricing extracted from Brevo's pricing page. Always verify current pricing before committing.
Common questions
Is Brevo free forever?
Yes. Brevo has a permanent free tier alongside its paid plans, though the allowance typically resets each month.
Does Brevo require a credit card?
No. You can start on Brevo's free tier without entering card details.
What happens when you exceed Brevo's free tier?
You move to a paid plan. Brevo's cheapest paid plan is Starter at $9 / month.
What is Brevo's free tier worth?
Brevo's free tier is worth about $3.00 per month. That maps to an FTV score of 49/100. The FTV score is explained at freetier.co/ftv.
