Where Fullstory's free tier stops
Fullstory FullstoryFree is usable for a small team, but the free tier stops at 30,000 monthly sessions, 12 months of analytics retention, access to Session Replay, access to basic analytics, access to debugging tools, and up to 10 users. That makes it enough for modest traffic and a small group, but it does not expand with higher volume or larger teams. Once you need more sessions, more seats, or a different balance of replay and analytics depth, the free plan's fixed ceiling becomes the reason to compare alternatives.
Switch table
| Fullstory | LogRocket | Apstal | Reactflow | Amplitude | Statsig | Heap | |
|---|---|---|---|---|---|---|---|
| monthly sessions | 30,000 sessions | Unknown | Unknown | 2k daily pageviews processing | 10K MTUs | 50,000 session replays per month | Up to 10k monthly sessions |
| analytics retention | 12 months | Unknown | Unknown | Unknown | Unknown | 1-year analytics retention | 6 months of data history |
| session replay retention | 12 months | Unknown | 24-hour retention | 30 days recording storage | Unknown | 1-year analytics retention | Unknown |
| users or seats | Up to 10 users | Unknown | Unknown | Unknown | Unlimited seats | Unlimited seats | Unknown |
| events per month | Unknown | Unknown | 100K events per month | Unknown | Up to 2M events | 2 million events per month | Unknown |
| websites | Unknown | Unknown | 1 website | 1 website included via qualifying organization | Unknown | Unknown | Unknown |
| Card required | - | No | No | No | No | No | Yes |
| First paid tier | - | Core starting at $176/mo | Premium $48 per month | Pro $19.99 a month | Plus varies by usage | Pro $150/mo | Growth varies by usage |
The alternatives
LogRocket
FTV 56 / 100LogRocket's free offering is a 14-day full-feature trial, and it includes access to all LogRocket features for that period with no credit card required. That means replay, analytics, logs, errors, and performance data are all available while the trial is active. Where it beats Fullstory is feature breadth during the trial, since its product combines replay with logs and network and console data in one place. Where it falls short is permanence, because the free access ends after 14 days instead of continuing month after month. Switch here if you want to evaluate a broader debugging stack before committing.
- Beats Fullstory: Broader debugging and observability data in the free period
- Falls short: Not permanent, since free access ends after 14 days
- Who should switch: Switch to LogRocket if you want a short, no-card evaluation of replay plus logs and errors before buying.
Apstal
FTV 65 / 100Apstal's free tier includes an AI agent with SQL AI Agent plus MCP, 100K events per month, session replays with 24-hour retention, 15 analytics views, web and product behavior analytics, funnels, retention and path analysis, core Web Vitals monitoring, JavaScript error monitoring, adblock-resistant tracking, 9 audience dimensions, and 1 website. It beats Fullstory on monthly event volume, AI-assisted querying, and replay retention specifics for a single site. It falls short on user count and overall collaboration depth, since the free plan is centered on one website and a smaller analytics surface. Choose it if you want more event headroom and conversational analysis on a single property.
- Beats Fullstory: Higher monthly event volume and AI-assisted analytics
- Falls short: Only 1 website is included on the free tier
- Who should switch: Switch to Apstal if you want a single-site analytics setup with more event headroom and an AI analyst.
Reactflow
FTV 56 / 100Reactflow's free plan includes 2k daily pageviews processing, 3 heatmaps and funnels, 3 widgets, 300 recordings capacity, and 30 days of recording storage, and it is automatically provided to websites in an organization with at least one active Pro or Business plan. It beats Fullstory on having a defined recording storage window and a simple pageview-processing limit that can be enough for a small site already inside a paid organization. It falls short badly on standalone accessibility, because the free plan is tied to having an active paid plan elsewhere in the organization. Use it only if you are already paying for Reactflow and want a small free add-on for another site.
- Beats Fullstory: A clearer daily pageview limit and recording storage window
- Falls short: Free access is only provided inside an organization with an active paid plan
- Who should switch: Switch to Reactflow if you already run a paid Reactflow organization and want a small free companion site.
Amplitude
FTV 66 / 100Amplitude's free tier includes 10K monthly tracked users, up to 2M events, out-of-the-box analytics and templates, Session Replay, unlimited feature flags, Web Experimentation, AI Feedback, unlimited sources and destinations, and access to community and academy. It beats Fullstory on the broader product suite, especially experimentation and feature flags alongside analytics and replay. It falls short on session volume for some use cases, because the free tier is framed around 10K MTUs rather than Fullstory's session-based allowance, which may not fit every replay-heavy workflow. Pick it when you want a wider analytics stack and can work within MTU-based limits.
- Beats Fullstory: Broader suite with experimentation, feature flags, and AI feedback
- Falls short: Uses MTU-based limits, which may fit replay-heavy teams less well
- Who should switch: Switch to Amplitude if you want replay plus experimentation and feature flags in one free plan.
Statsig
FTV 74 / 100Statsig's Developer free tier includes 2 million events per month, unlimited flag and config checks, 50,000 session replays per month, A/B tests and experimentation, feature flags and config management, product and web analytics, 1-year analytics retention, session replays, and unlimited seats. It beats Fullstory on collaboration and experimentation because unlimited seats and built-in testing come standard. It falls short on retention length relative to your needs if you compare only the free tier, since Fullstory gives 12 months of analytics retention and Statsig's free plan is centered more on events, flags, and replay volume. Move here if flags and experiments are part of the core workflow.
- Beats Fullstory: Unlimited seats plus experimentation and feature flags
- Falls short: Less centered on replay-first workflows than Fullstory
- Who should switch: Switch to Statsig if your team needs free experimentation, flags, and analytics with no seat cap.
Heap
FTV 54 / 100Heap's free plan includes core analytics charts, unlimited enrichment sources, Guides integrations, 6 months of data history, SSO, and up to 10k monthly sessions. It beats Fullstory on identity and admin basics, since SSO and unlimited enrichment sources are included on the free tier. It falls short on session volume and retention, because the free plan is capped at 10k monthly sessions and 6 months of history, both below FullstoryFree's limits. Choose Heap if your priority is product analytics with stronger governance and you can live with much lower free usage ceilings.
- Beats Fullstory: SSO and unlimited enrichment sources on the free tier
- Falls short: Lower session cap and shorter history than Fullstory
- Who should switch: Switch to Heap if you need product analytics with SSO and enrichment more than replay volume.
Two quick picks
Statsig
Statsig is the closest drop-in if you already want session replay plus product analytics, because it keeps the same general workflow but adds flags, experimentation, and unlimited seats without changing how a team collaborates.
Statsig
Statsig gives the most free headroom because it includes 2 million events, 50,000 replays, unlimited seats, and a full experimentation stack before a team needs to pay.
Frequently asked questions
Which alternative is best if I only need a short evaluation period?
LogRocket, because its free offer is a 14-day full-feature trial with no credit card required.
Which free plan gives the most room for a growing team?
Statsig, because it includes unlimited seats and large monthly event and replay allowances.
Which alternative is best for a single website with AI analysis?
Apstal, because its free tier includes an AI agent, one website, and 100K events per month.
Which alternative is closest if I want replay and product analytics first?
Statsig is the closest fit, since it keeps replay and analytics at the center while adding flags and experimentation.
Bottom line
For the most common case, Statsig is the best alternative to start with. It gives a much larger free allowance than FullstoryFree, adds unlimited seats, and keeps session replay and product analytics in the same workflow. If your main problem is that Fullstory's 30,000 monthly session ceiling feels too tight for a growing team, Statsig is the cleanest next step before you need to pay.
Read the full listing for Fullstory. Scores use the FTV methodology at /ftv. Browse more alternatives on /alternatives, or head-to-head comparisons on /compare.