About
Umami is a web analytics platform that collects pageviews, custom events, funnels, revenue, and session replays from a website. It provides dashboards for traffic, audience location, device and browser breakdowns, UTM attribution, user journeys, and conversion analysis, with no cookies required.
The cloud pricing page lists a Hobby plan with up to 100K events per month, up to 3 websites, 6 months of data retention, and community support. Higher plans add more events, websites, team members, longer retention, session replays, white-labeling, and support options.
Free Tier Value
This free tier is perpetual but capped, so its value is driven by the included monthly allowance rather than an uncapped offer. Using the next paid plan’s event overage rate, 100K included events are worth about $3/month at $0.00003 per event, with the website and retention limits keeping the score modest; the 14-day paid trial and account signup friction add some upside, but a credit card is still required for paid access.
What's included in the free tier
- Up to 100K events per month.
- Up to 3 websites.
- 6 months of data retention.
- Community support.
- Limited API access.
See Umami pricing for current limits.
Paid plans
Pro
- events included
- 1 million
- additional event
- $0.00003
- websites
- Up to 20
- team members
- Up to 10
- data retention
- 2 years
- 1 million events per month included
- $0.00003 per additional event
- Up to 20 websites
- Up to 10 team members
- 2 year data retention
- Email support
Business
- events included
- 10 million
- additional event
- $0.00002
- websites
- Unlimited
- team members
- Unlimited
- data retention
- 5 years
- 10 million events per month included
- $0.00002 per additional event
- Unlimited websites
- Unlimited team members
- 5 year data retention
- Session replays
- White-labeling
- Streaming API
Enterprise
- data retention
- Custom
- pricing
- Custom
- Single sign on (SAML SSO)
- Onboarding support
- Uptime SLA
- Custom pricing
- Custom data retention
- Invoice billing
- Enterprise support
Pricing extracted from Umami's pricing page. Always verify current pricing before committing.
